What is Old Truck Good Coffee (aka, “OTGC”) supposed to mean?
Old Truck Good Coffee means appreciating what is great about both rural (grand old trucks, maybe dented and paint chipping off, that speak to years of service) and urban America (good craft coffee, served in a welcoming, bustling cafe) to find the interchanges between them.
It means small town values appreciated through a big city lens, and vice versa.
OTGC’s founders Joel Byron Barker and Leo Marcel Schuman know the space that is all too often called the urban-rural divide. It is where their own lives are written.
They publish to shine light on how beautiful America can be when America talks to America. Diversity is beautiful. All of it.
What do OTGC readers get?
OTGC readers get stories that build up community. Stories racy enough to stick with you and thoughtful enough to provoke. Together, readers and writers of OTGC transform divides to interchanges.
Once a week, on Sunday morning, our readers get one short article meant to keep us thinking and talking and better seeing. There will be tales of places and people, but also discussions of culture, art, technology, religion.
Don’t expect click-bait confirmation bias writing here. OTGC won’t trigger your dopamine addiction.
Its not a simple, easily categorized newsletter. Readers come away with something to think about, something to share. It is what Leo and Joel think America needs.
OTGC also does podcast series and other invitations to connect, deployed as they are inspired to do so.
What drives OTGC (besides trucks and coffee)?
OTGC is writing to change the dialogue, one reader (that is you) at a time.
It is a dark time, and it is easy to look at the divides instead of the interchanges. The OTGC team needs to write themselves out from the darkness of this supposed divide between America and itself. They need your help to find light shining on all of our faces.
These are not easy paths, but OTGC treads them happily. It is to walk with the wide swath of beautiful humans. That means all of us, even the cranky ones.
Why should you subscribe?
Because you believe in union more than division.
Share OTGC with others who need to see that same effort. Share with people who are seeking light across the divides.
We have both free and paid subscriptions. They both get the same content. Paid subscribers give us that vote of confidence to keep working, and we are grateful. Readers can also buy us a cup of coffee in one time contributions.



